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Getting your small business noticed online can feel daunting , but online marketing doesn’t have to be! This simple guide will explain the basics of boosting your site’s rankings. First, focus on finding keywords : understand what terms your potential customers are typing into search engines. Incorporate these keywords naturally into your site copy and title tags . Create excellent content that provides value to your audience – the internet rewards useful sites! Finally, prioritize local search if you cater to a specific geographic area .
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